24 November, 2020

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Total 69 questions Full Exam Access

Question 1

The owner of an electronics store is doing a yearly review of the store’s performance and notices that there was a decline in Average order value in the months of April.
Which three statements cloud be true? (Choose three.0

Revenue decreased as Orders decreased.

Revenue increased as Order remained constant.

Revenue decreased as order remained constant.

Orders decreased as revenue remained constant.

Revenue increased as orders decreased

Question 2

A web analyst has created an elaborate, multi-tabbed report in Adobe report Builder. The report is scheduled to be sent to the executive team every morning at 6AM.
Upon receipt of the first report, an executive team member said the report appears incomplete. It was determined only the first tab of the large report was sent.
What cloud have cause this issue?

The recipient’s email address was incorrectly entered.

There is a limit to the number of tabs a report can contain.

The publish First Tab Only checkbox is the scheduling wizard was checked.

The selected delivery file format was .csv or .txt.

Question 3

The e-commerce team of a home furniture store notices a decrease in numbers of orders over the last two months for the bedroom category.
Which three metrics are relevant to include in the report to investigate the decrease? Fallout rate for each step in the purchase funnel for the bedroom’’ category

Cart additional for bedroom’’ category

Revenue for the bathroom’’ category

Page views for bathroom’’ category

Average Page views per category

Orders per product in the bedroom category

Question 4

Refer to the exhibit.
AD0-E202 dumps exhibit

Analyzing results from multinational e-commerce, a data analyst realize much of the product view results and orders are being mapped to an ‘’unspecified’’ department name.
What is the probable cause?

Product View is not the proper metric for Product Department thus causing the appearance of Unspecified.’’

Product Department is a classification of product dat

The products are not correctly updated or defined in classifications.

Depending on time of the day, the Adobe Al will take longer to process Numeric 2 classifications.

Not all products will have a defined name and departmen

The unspecified is an expected behavior.

Question 5

An analyst create a workspace based on two separate segments:
A) A Product type = electronics
B) Marketing channel =affiliate
As a follow-up analysis the analyst wants to identify electronics sales from the affiliate channel over the past 90 days.
Which segment should the analyst create to fulfill these requirements?

A new segment to include segment A OR

Then within 90 days the orders event count is greater than “0”.

A new segment to include segment A AND

Then within 90 days the orders event count is greater than “0”. Product type = electronics

A new segment to include segment

Then within 90 days the orders event count is greater than “0”.

A new segment to include segment

Then within 90 days the orders event count is greater than “0”.Marketing channel = affiliate

Question 6

In the Solution Design Reference (SDR) document, variable ‘’Category’’ is assigned as ‘’prop2’’ and is set on a product page with value ‘’Shoes’’, it us then set in this sequence.
snooping Cart’’ in the View cart page Order summary on the order summary page
Order Completion on the Order Completion page where the Purchase Event is set.
If we count the number of order per category in a report, which value receives the order when one visitor completes a purchase from that products page?

Order Completion

Confirmation

Shopping Cart

Shoes

Question 7

A web analyst is viewing a report in an Analytics’ Workspace freeform table and sees a dark grey triangle.
AD0-E202 dumps exhibit

What is the specifying in the report?

Incomplete data

End of data set

Data anomaly detected

Data includes outside data source

Question 8

A marketing organization has ongoing marketing efforts across multiple channel. In the past, the organization the following URL parameters to track their efforts:
AD0-E202 dumps exhibit

The marketing manager asks the analyst to provide an example URL that the team can replicate. What is a valid landing page URL with appropriate values?

MISSING

Question 9

A stakeholder wants to learn how to create a custom data Range in the Analytics Workspace interface. How should the business practitioner coach their stakeholder through this process?

Select a new metric within the left rail.

Create a new data range within the left rail.

Create new dimension within the left rail.

Select a time range using the calendar function embedded in each panel

Question 10

Per a solution design reference, the following variables are set when a social share occurs: event5 – Social Share eVar7 – Social Share Channel prop7 – Social Share Channel
In Adobe Analytics Reports, which report can be created?

Social Share per Visit by Social Share Channel

Top URLs shared

Top Products shared

Social Shares by Marketing Channel

Question 11

Utilizing a segment identifying website traffic from the Unified States, an executive team member from a computer manufacture is viewing a report showing daily computer sales in the United States. In the component rail the executive sees a segment for ‘’United Kingdom and drags it directly into the dataset to break down a specific dimension. Every attempt return zero activity.
AD0-E202 dumps exhibit

Why would the dataset drop to zero?

Dimension cannot be segmented In Analytics Workspace.

Analytics Workspace cannot support more than one segment.

The segment was not visit-based

The segment are mutually exclusive

Question 12

The Chief marketing Officer has established a monthly revenue target for an online and store and wants to see how revenue for the current month Is tracking towards that goal.
Which Visualization should be used for this report?

Bullet

Scatter

Tree map

Fallout

Question 13

Which calculated metric represents the average number of times a user has on the site?

Page Vires/Unique Visitor

Visit/unique Visitor

Page views/Visits

Unique Visitor/Visits

Question 14

A visitor decides to download the white paper ‘’Jobs of the Future’’ from a financial service
Institutions online publication. While the download Event is triggered the evar56 which captures downloaded file named not fire.
Consider the following eVar setting set at Hit level and Allocation is Most recent (last)
What will the analyst see as the value for evar56 when looking at the number of downloads by file.

Unspecified

Jobs of the Future Other

Other

None

Question 15

Two single condition Segment are set up for creating a Virtual report Suite. Both Segments are visit scoped and have the following rule using default Dimensions:
Segment A: Marketing Channel equals ‘’Social Networks’’ Segment B: Contrives equals ‘ United kingdom’
Which data subnet of the source report suite will be available when using this Virtual report Suite

All Visitor data for visits coming from a Social network AND from the United Kingdom

All Visitor data for visitor coming from a Social network OR from the united Kingdom

Visit data for visit coming from a Social network AND from the United Kingdom

Visit data for visits coming from a Social Network OR from the United Kingdom

Question 16

A streaming media company’s acquisition team want to understand when to end a free trial subscription of its product to maximize value.
Which Visualization in Analyst Workspace provides this information?

A Cohort table with Free Trial Start’ as include criteria and ‘paid subscription ‘ as return criteria

A line visualization showing free trial subscriptions over time

A Fallout report showing where users dropped out during a three page subscription flow

A Cohort table with free Start as inclusion criteria and Video Play as return criteria

Question 17

An analyst wants to create a Freeform Table In Adobe Analyst Workspace that shows the top week, based on number of visitors and the number of page loads.
Which three default components should be used? (Choose three.)

Day of Week

Visit

Exits

Week

Page Views

Unique Visitors

Question 18

An Analyst need to create a report using a mix of pages viewed by visitors and customer events to understand where visitors abandon the process.
Which type of report should the analyst create?

A patting report within Report

A Pathfinder report within workspace

A fallout analyst within Workspace

A custom event funnel within Reports

Question 19

Anomaly detection alerts the analytics team to a spike in product view on a specific views on a specific item. User further investigation the discovers that a remarketing partner is sending illegitimate traffic to the website. Business partners are asking that the analyst team exclude the traffic from both future report and past reports.
How can this request be accomplished?

Create a processing rule to exclude the traffic.

Create a segment excluding the traffic.

Add offending IP addresses to bot rules to exclude the traffic.

Work with Adobe Engineer to create a VISTA rule to exclude the traffic

Question 20

The product team wants to upload product pricing data from an offline database to the transaction ID in Adobe Analytics.
Which data import tool should be used for this task?

Data sources

Data Connecter

Classification Importer

Adobe fastETL

Question 21

A client requests a donut chart of the top 10 cities. The analyst creates the following Freeform table.
AD0-E202 dumps exhibit

The following donut chart was already created, but only shows five cities and an ‘’Other’’ bucket.
AD0-E202 dumps exhibit

What is the correct way to show all 10 cities in the same donut visualization?

Open the visualization settings in the top right visualization menu, and set the item limit to 10.

Right-click the visualization to set the item limit to 10.

Change the source freeform table to limit the amount of records.

Click on the ‘’Other’’ bucket label to unhide the list of elements in this bucket.

Question 22

An analyst needs to configure an Affiliate marketing channel within the Marketing Channel Processing Rules. Traffic from this channel uses the “source” and “campaign_name” query parameters. The “source” query parameter is used by other marketing channels. Traffic from the Affiliate marketing channel this query parameter with a value that starts with “aff”. Affiliate traffic may NOT have a defined value for “campaign name”.
How should the analyst configure the processing rule so that any hits from affiliate are added to the Affiliate marketing channel?

Hits where the “source” query parameter starts with “aff” and the “campaign_name” exists

Hits where the “source” query parameter starts with “aff”

Hits where the “source” and “campaign_name” query parameters exist

Hits where the ‘campaign_name” query parameter starts with “aff”

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Total 69 questions Full Exam Access